DIGITAL MUSIC MARKETING
Grow Your Digital Fanbase & Your Music Career !
MyLabl supports artists and music labels in their digital growth via:
The creation and configuration of Google and Meta advertising accounts to fully and sustainably use the power of advertising on social networks
A simple and accessible advertising agency to launch effective campaigns adapted to the objectives of the artist or label
A personalized coaching service for the definition and implementation of a long-term growth strategy
Concept
A complete and personalized approach to reach real listeners, real objectives, sustainably !
MyLabl offers a complete and personalized approach including:
Digital growth strategy based on your objectives, analysis of your data and market data from your target audience
Targeted advertising on social networks and platforms to reach new audiences
Growth of your mailing list and management of advertising audiences for the development of a long-term and committed fanbase
Conversion of your digital audience into a live audience
LASER TARGETING
Meet your audience !
Benefit from MyLabl LASER targeting including, depending on the offers:
Guided subjective analysis of your music and your target audience
Market analysis of your target audience
Analysis of advertising data from your target audience
Objective analysis of your music and target audience by AI
SUSTAINABLE GROWTH
Grow your active listeners !
MyLabl services focus on the growth of real, active listeners who, beyond listening to your music in streaming, can be "retargeted", come to your shows, buy your merch and gradually become real fans. These loyal listeners will also ensure sustainable growth on streaming platforms!
Continuous monitoring of your data as part of the personalized coaching services will also allow you to make the most of the algorithmic placement on streaming platforms and reach new active audiences.
ADVERTISING AUDIENCES MANAGEMENT
Turn your listeners into super fans !
Beyond generating audience volume, the challenge of a presence on networks and platforms is being able to touch and retouch the same listener more times to gradually transform them into a loyal fan. Managing your “retargeting” and similar audiences by MyLabl will help you sustainably retarget your listeners, build their loyalty and reduce your promotional costs over time.
DATA DRIVEN MARKETING
Data at the hearth of your strategy
Continuous monitoring of your data as part of the support services will allow you:
to get the maximum benefit from the algorithmic placement of streaming platforms
to refine your playlist strategy
to identify the codes of your target audience on social networks
And thus, refine your targeting and your content production.
INTERNATIONAL DIGITAL MARKETING
Optimize your international growth !
Analyzing your audience data, compared to market data, will allow you to optimize your international growth strategy. Targeted advertising will allow you to focus your growth on your priority countries.
REAL AUDIENCES FOR REAL RESULTS
Focus on your music, we'll take care of the rest
Our mantra : RESULTS !